In this 7th episode of Insurance Marketing with John Carroll I share 25 ideas for hiring the best insurance producers.

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Listen to this episode to find out:

• The hidden segment of people who make the best producers at an affordable wage.
• Why you’re wrong about the best personality traits for a salesperson.
• Where the best insurance producers for your agency live.
• How you can try before you buy when it comes to hiring new producers
• The best question to ask an applicant during a job interview.

In this 22nd episode of Insurance Marketing, I share 22 ways to make people pay attention to your quotes and respond.

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Listen to this episode to find out:

• Why your quoting technology does not need to hold you back.
• What to include a picture of in your quotes to get people’s attention.
• Ways to use color to capture people’s attention.
• Ways to use personalized video to personalize quotes.

In this podcast episode of Insurance Marketing I share 17 sales conversation tips you can use to sell more insurance.

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Listen to this episode to find out:

• The best times to use your prospect’s name during the sales conversation.
• What to ask instead of “do you have” while collecting quote information.
• When to break down costs and savings into monthly amounts vs. annual amounts.
• The question to ask before asking very personal questions.

This episode of Insurance Marketing is the first of a two part episode about ideas for video marketing for insurance agents, I’m going to share 15 ideas to leverage video in your marketing.

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Listen to this episode to find out:

• The biggest excuse agents use to avoid using video and why it’s 100% wrong.
• The demographic trick with your client testimonials that helps sell the agency better.
• The easy trick to make your testimonials sell better for your agency.

This episode of Insurance Marketing is the second of a two part episode about ideas for video marketing for insurance agents, I’m going to share 17 more ideas to use video marketing in your agency.

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Listen to this episode to find out:

• How to easily create a year-in-review slideshow video.
• A simple trick to make it easy to create safety videos.
• How to embrace your local community using video.

In this 21st episode of Insurance Marketing, I share 25 tips to hire the best insurance salespeople into your agency.

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Listen to this episode to find out:

• The two biggest reasons experienced producers are less attractive to hire for your agency.
• The job applicants you absolutely must avoid at all costs.
•  Who’s really better at sales? Extroverts or introverts?

In this 19th episode of Insurance Marketing with John Carroll, I share 18 processes to make your agency more efficient and successful.

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Listen to this episode to find out:

• Why establishing processes in your agency can make the difference between succeeding and failing.
• What factors should be considered for developing a sales process.
• What should be included in your referral process?

In this first episode of Insurance Marketing with John Carroll, I explain 9 reasons every insurance agent should subscribe to this podcast.

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Listen to this episode to find out:

• How I’m going to help you make more money.
• What tips and strategies I’ll be providing  in future episodes.
• Why podcasts help you gain hours of productivity every week!

Resources mentioned in this podcast include:

1. Yes!: 50 Scientifically Proven Ways to Be Persuasive
2. Agent Question Hotline: 1-877-871-9589
3. Seth Godin Website
4. Purple Cow: Transform Your Business by Being Remarkable

I’m a podcast virgin, so I welcome all the constructive criticism you may have of this first episode in the comments below.

And thanks again to all my followers for your continued support. It’s your encouragement that keeps me creating helpful content for insurance agents in new and exciting ways like this!

Thank you so much,
John

In this episode of Insurance Marketing with John Carroll I discuss 14 actionable ways to adjust your sales conversations to sell value instead of price.

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Listen to this episode to find out:

• The simple question that forces prospects to explain to you (and to themselves) why they usually buy on value instead of price.
• The question that forces prospects to think about the value of having good claims experiences.

In this first of a two part episode of Insurance Marketing, John Carroll shares  the secrets to getting hundreds of followers to your agency’s Facebook page!

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Listen to this episode to find out:

• What’s the first thing to determine BEFORE trying to grow your Facebook fans.
• What is the most pathetic way to ask for Facebook followers and how to avoid it.
• What are the 4 key elements to having a professional looking agency page.
• How to get a link to your agency’s Facebook page on the top of your personal Facebook profile all the time.