Blog Posts

How to Work Insurance Leads: 15 Deadly Sins to Avoid

10/4/2021

I’m not a huge fan of internet insurance leads.

They’re expensive, they’re frustrating.

They degrade agents by turning insurance into a commodity.

The renewal rate on sales is lower than other marketing channels.

And of course, the leads are constantly denying that they ever signed up for anything.

(Sure you didn’t…)

But…

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26 Sales Questions That Help Agents Sell More Car Insurance

9/6/2021

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What’s your favorite Girl Scout cookie?

Relax, I’m not selling Thin Mints… (my favorite)

I read a great article from Seth Godin this weekend about how a good question trumps an amazing sales pitch.

Even for Girl Scouts.

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PDF Tip Sheet for New Insurance Agents & Producers – 21 Sales Tips

8/2/2021

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About a year ago, I wrote an article full of sales tips for new insurance agents and producers.

(You can read that article here)

It’s been one of the most popular articles I’ve written and I’ve received a LOT of positive feedback from new agents and trainers of new agents.

About a month ago, an InsuranceSplash reader asked if she could use the content in her company’s newsletter and I was more than happy to say yes.

What I never expected, though, was how amazing her version would be!

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26 Ways to Get More Sales From Insurance Producers

7/5/2021

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Want more sales from your producers?

Stupid question, huh?

Getting the most from your salespeople is one of the biggest roles of an agency owner but it’s also one of the most difficult.

I’ve worked with hundreds of agents across the US, and the ability to draw the most from their producers is a quality I’ve seen in the most successful agents.

And it’s always missing in the agents who fail.

I thought you might benefit from a few ideas to get your producers producing and your agency growing.

So here it is, 26 ways to get more out of your current insurance producers:

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Insurance Lead ROI Calculator: FREE Tool for Agents

6/7/2021

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Buying insurance leads is expensive.

I hear that from agents every single day and I agree 100%.

But that doesn’t mean they shouldn’t play an important role in your marketing.

Where else could you spend money right now and be on the phone with an active insurance shopper within minutes?

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28 Ways to Get More Insurance Agency Facebook Fans & Followers

5/3/2021

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“John – How can I get more Facebook likes?”

I get this question every day so I’m willing to bet you’ve probably asked it yourself.

Am I right?

I usually answer by explaining how it’s not the number of fans but the engagement of fans that really matters.

That’s still true, but you know what?

When you have a lot of Facebook followers:

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How to Get Your Phone Calls Returned: 26 Voicemail Tips for Sales

4/5/2021

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“No one returns my calls anymore.”

Sound familiar?

An agent explained to me to me last week:

“These people are so rude! I leave message after message and no one ever calls me back!”

“They asked for the darn quote and now they won’t call me back! Can’t they tell how hard I’m trying to reach them?”

No… And they don’t care either.

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19 Reasons to Contact Your New Insurance Clients

3/8/2021

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This article is going to disappoint three insurance agents.

That’s because three different agents in the past three weeks asked me for an email template to follow-up with new customers.

And I’m not going to do it.

I was actually going to when I realized I couldn’t make one email (or phone script, letter, etc.) that fit every agency’s unique needs.

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Recruiting Top Insurance Producers: 25 Ideas for Agencies

2/8/2021

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In this 7th episode of Insurance Marketing with John Carroll I share 25 ideas for hiring the best insurance producers.

Click Here to Subscribe via iTunes

Listen to this episode to find out:

The hidden segment of people who make the best producers at an affordable wage.
Why you’re wrong about the best personality traits for a salesperson.
Where the best insurance producers for your agency live.

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31 Video Marketing Strategies and Ideas for Insurance Agents

1/11/2021

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Video marketing is a huge opportunity for every insurance agent to be more successful?

Why?

Video Marketing is Efficient.

You can record one perfect message for clients and prospects to be delivered 1000s of times, 24 hours a day, 365 days a year.

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InsuranceSplash Blog

How to Work Insurance Leads: 15 Deadly Sins to Avoid

26 Sales Questions That Help Agents Sell More Car Insurance

PDF Tip Sheet for New Insurance Agents & Producers – 21 Sales Tips

26 Ways to Get More Sales From Insurance Producers

Insurance Lead ROI Calculator: FREE Tool for Agents

28 Ways to Get More Insurance Agency Facebook Fans & Followers

How to Get Your Phone Calls Returned: 26 Voicemail Tips for Sales

19 Reasons to Contact Your New Insurance Clients

Recruiting Top Insurance Producers: 25 Ideas for Agencies

31 Video Marketing Strategies and Ideas for Insurance Agents

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