Category: Guest Post

The Perfect Insurance Agent Elevator Pitch in 4 Steps

11/7/2022

Today’s article was contributed by guest author Avery Manko from The Manko Company. Thanks Avery!

Let’s face facts: to the average person, insurance is not exciting or interesting.

Adding insult to injury, I’d be willing to bet that most folks think insurance is a necessary evil and are not thrilled about paying premiums.

Writing new business in an overcrowded marketplace is tough enough already, so when you sound like Ned Ryerson from “Groundhog Day”, the task to grow your book is even more challenging.

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How to Create the Perfect Insurance Agency Logo

8/3/2020

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Friday is guest post day at InsuranceSplash and today’s guest is Avery Manko from The Manko Company.

Do you have a great logo?

I’d be willing to bet that a lot of insurance agents would say that a great insurance logo needs to be “creative” and “memorable”.

While these criteria are true, having a creative and memorable logo for your agency doesn’t mean that it will look great when it’s reproduced on a printed item.

A logo that prints well will enhance your agency’s brand while a logo that does not print well is practically worthless and may hurt your brand.

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7 Myths & Monsters All Insurance Agents Should Fear

8/6/2018

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Special thanks to Dan Weedin for contributing today’s article. Learn more about Mr. Weedin in his bio below this article.

I’ve been working closely with insurance agents as a coach and mentor for the past 8 ½ years and one thing is clear to me.

Agents and brokers are leaving money and clients on the table because they fall victim to 7 insidious myths and monsters that lurk in the bushes.

These monsters have always been hanging around (even when I was selling insurance), yet like zombies, they can change and morph with time and technology (zombies do that, right?).

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Beware the Insurance Agent Success Trap

1/8/2018

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Special thanks to Dan Weedin for contributing today’s article. Learn more about Mr. Weedin in his bio below this article.

Success is supposed to be a good thing, right? After all, isn’t that what we all strive to attain? If we work hard, do the right things, and never quit, we will ultimately earn that success we so desperately crave.

The problem is that it’s a trap.

The worst thing that can happen to any insurance professional is that they attain success and get snared by it and lay wasting away in “The Success trap” for the rest of their career. If you’d like to find out how to avoid this fate, keep reading!

Let’s first define exactly what The Success Trap is, so you will know it when you trip over it. My professional coach and mentor, Alan Weiss introduced The Success Trap in his work with solo practitioner consultants. It works the same with insurance professionals. Here is how Alan defines it.

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Are You Viewed Online as a Problem Solver?

2/1/2016

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Friday is guest post day at InsuranceSplash and today’s guest is Mark McCrell from Underground Elephant.

I remember how it all started for me years ago.

After putting off the inevitable for far too long, I forced myself to sit down in front of my computer with the explicit purpose of starting a blog.

But I had no clue how to go about it. In fact, for a long time I felt like I was wasting my time.

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InsuranceSplash Blog

The Perfect Insurance Agent Elevator Pitch in 4 Steps

How to Create the Perfect Insurance Agency Logo

7 Myths & Monsters All Insurance Agents Should Fear

Beware the Insurance Agent Success Trap

Are You Viewed Online as a Problem Solver?

InsuranceSplash

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