Category: Social Media

22 Ways to Thank Your Insurance Agency Customers

1/15/2023

I’m no relationship expert.

Just ask my wife.

But I know you need to go out of your way to show appreciation for the other person in any relationship, otherwise it will deteriorate and eventually die.

But you don’t want relationship advice from me. (trust me)

Let’s talk about your agency instead.

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34 Insurance Agency Retention Strategies: The Ultimate Agent Resource

12/5/2022

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Retention is necessary to build and maintain a successful insurance agency.

Every agent knows that.

You know small boosts in retention will grow long term profit immensely.

You know it costs more to get new customers than to keep current ones.

And you probably know the pain of losing more policies than you wrote in a week.

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25 Welcome Kit Ideas For New Insurance Customers

10/10/2022

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Selling insurance is hard.

Really hard!

In fact, making a sale is so hard that agents often forget the most important part of building a successful insurance agency:

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Customer Reviews for Insurance Agents – Free PDF Download

9/12/2022

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According to a recent survey by J.D. Power & Associates over 92% of internet users have used reviews to make a purchase sometime in the last 12 month. That’s pretty much everyone.

Reviews matter.

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How to Hire The Best Insurance Salespeople: 25 Hiring Tips

7/4/2022

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I’ve worked with hundreds of ridiculously successful insurance agents.

I’ve also worked with lots of bad ones.

For years, I struggled to find one unifying characteristic – one trait or skill that was shared by all the successful agents and absent in the others.

Every time I thought I found it I’d meet another agent who, by his success or failure, would disprove my latest theory.

Until I finally figured it out…

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23 Free Ways to Attract The Best Insurance Agency Employees

6/6/2022

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Insurance agents live and die by the quality of their employees.

Nothing is more important.

Not your location, your office, your marketing, your products, your search rankings, your signage, your website, your community, your networking, nothing!

You need the best people.

Period.

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How to Choose a Domain Name for Your Insurance Agency Website

5/9/2022

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Your domain name plays a huge role in the online marketing success of your agency.

Let me explain…

If it’s too complicated clients won’t share it with their friends. If it’s too long no one will ever visit it. If it’s easily mis-spelled people will think you went out of business and your emails will be sent to the wrong address. If your domain name is cheesy, customers and prospects won’t take you seriously!

And if your domain name is easily forgotten, so is your agency.

Changing your domain name in the future is possible, but it’s a pain in the butt technologically, can damage your search rankings for years, and can force you to reprint thousands of dollars worth of business cards and other stationary.

I want insurance agents like you to avoid domain name mistakes I’ve seen other agents make, so here’s a crash course on choosing the right domain name.

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Get Awesome Insurance Agent Facebook Content in 60 Seconds

4/4/2022

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For many agents I know, updating the agency Facebook page with with frequent, interesting, and engaging content is one of the most time-consuming and annoying parts of social media marketing.

To quote one of my favorite agents: “It’s a big fat pain in my a**!”

That’s why I created a free online tool to help agents find interesting information to post to their facebook page in under 60 seconds.

It’s 100% free and I wanted to show you how it works so you can see it’s the fastest and easiest way to get ideas for your insurance agency Facebook page.

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Insurance Agency Processes: The Agent’s Guide to Productivity

1/3/2022

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Sales Process

Good processes are the key to success in your insurance agency.

That’s why I put together a resource with the most important processes for successful insurance agencies.

I’ve included important considerations and helpful resources for each process below.

There’s a lot of information on this page so I also made a few links to help you get around:

Insurance Agency Processes featured on this page:

Sales Process
New Business Process
Referral Process
Policy Review Process
Social Media Process
Search Engine Optimization Process
Re-quote Follow-up Process
Cross-selling Process
Renewal Process
Employee Hiring Process
Employee Training Process
Employee Termination Process
Telemarketing Process
Claim Handling Process
Policy Endorsement Process
Billing Inquiry Process
Customer Complaint Process
Content Creation Process
Share Your Process

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10 Email Signature Ideas for Insurance Agents

11/8/2021

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I like marketing you never have to think about that happens automatically.

Don’t you?

Your email signature another great opportunity for automated marketing.

If you don’t already know, an email signature is a message that your email system automatically adds to the bottom of every email you send.

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InsuranceSplash Blog

22 Ways to Thank Your Insurance Agency Customers

34 Insurance Agency Retention Strategies: The Ultimate Agent Resource

25 Welcome Kit Ideas For New Insurance Customers

Customer Reviews for Insurance Agents – Free PDF Download

How to Hire The Best Insurance Salespeople: 25 Hiring Tips

23 Free Ways to Attract The Best Insurance Agency Employees

How to Choose a Domain Name for Your Insurance Agency Website

Get Awesome Insurance Agent Facebook Content in 60 Seconds

Insurance Agency Processes: The Agent’s Guide to Productivity

Sales Process

10 Email Signature Ideas for Insurance Agents

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Sales Process